Social Media Statistics - July

In the last ten years the use of Social Media has skyrocketed for businesses; Facebook presented business pages, LinkedIn was created, along with Twitter and Google+. If you’re a growing business and not utilising social media, you are missing out on a critical, free, advertising platform. The statistics are awe-inspiring and most Social Media Marketing specialists recommend (for young businesses) having these pages rather than traditional marketing. 

In July of this year, Australia’s social media statistics, showed that Facebook has a steady 14 million users, (1.49 billion world wide), YouTube is just behind with 13.8 million, and Instagram has 5 million active users. All of these platforms are free to use. It is just a matter of utilizing them correctly.  

At iST Digital we have professionals that know which platforms suit your business, we can build your profile with SEO in mind, and can manage your posts across different platforms while using the most effective keywords.  Contact us with any questions you might have!

The full list for July is listed below, courtesy of SocialMediaNews.com.au

1. Facebook – 14,000,000 users (steady)

2. YouTube – 13,850,000 UAVs

3. WordPress– 5,650,000

4. Instagram – 5,000,000 Monthly Active Australian Users (Facebook/ Instagram data)

5. Tumblr – 4,300,000

6. LinkedIn – 3,660,000

7. Blogspot – 2,700,000

8. Twitter – 2,791,300 Active Australian Users (see calculation)

9. WhatsApp – 2,400,000 Active Australian Users (see calculation)

10. TripAdvisor – 2,150,000

11. Snapchat – 2,000,000 approx Monthly Active Australian Users (see calculation)

12. Tinder – 1,500,000 Australian users (my estimation)

13. Yelp – 1,500,000

14. Flickr – 640,000

15. Pinterest – 320,000

16. Reddit – 140,000

17. MySpace – 90,000

18. Google Plus – approx 60,000 monthly active Australian users (my estimation *revised*)

19. StumbleUpon – 45,000

20. Foursquare/Swarm – 23,000

21. Digg – 17,000

22. Delicious – 14,500